Growth with Opex through a Marketing as a Service solution in Europe
Growth with Opex through a Marketing as a Service solution in Europe
Industry Sector:
Technology Consultancy
Scope:
The needs of content and B2B relationship management have exploded. Being resource constrained was not an excuse for the client and our innovative consulting. As a sole sourced engagement a new Marketing as a Service capability was defined to proactively increase the marketing response and coverage by the client. All as Opex and through the Oracle platform to use the tools that will be implemented and provide proof by doing for the end-client focusing on increasing campaigns, engagement, and conversion of existing and new end-clients.
Impact:
Added muscle for the Marketing team through automation and AI. Faster content innovation and personalisation for the end-client. Renewed interest in the fun parts of the job.
Why Us:
Our innovative thought process and agile size, coupled with industry & technology experience delighted the client for budget and speed KPIs. Leveraging new technology and bringing fresh thoughts to reinvigorate the work of the client teams was the holistic topping to the engagement.
Value & Delivery time:
CHF 100k, 8 months.
Citation:
“Thanks Niall, I really appreciate it” Oracle Enterprise & Industry Sales Lead, Europe | Managing Director
Keywords:
Branding, Digital Marketing
Published date:
9th April 2024
Author:
Niall Quinn
Summary
Added muscle for the Marketing team through automation and AI. Faster content innovation and personalisation for the end-client. Renewed interest in the fun parts of the job.
