What are the best AI tools for content marketing in 2026?
Ranked: the 10 best AI tools for content marketing in 2026 — real costs, EU and Swiss data compliance, and where small teams should start.
AI Content
What is AEO optimisation and how does it work?
AEO structures content so AI assistants like ChatGPT and Perplexity can quote it as the answer. How it works and how Swiss SMEs can start.
Will AI Replace My Marketing Team?
AI replaces marketing tasks, not marketing teams. What Swiss and EU SMEs should automate first, which roles gain value, and a 90-day restructuring plan.
What’s the real difference between SEO and AEO, and why should I care?
SEO earns rankings; AEO earns citations inside AI answers. What Swiss and EU SMEs need to change, what stays the same, and where to start.
A Practical Guide to Measuring the true ROI of AI in marketing beyond traditional metrics
A Practical Guide to Measuring the True ROI of AI in Marketing Beyond Traditional Metrics As businesses increasingly adopt artificial intelligence (AI) in…